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Archive | Random Thoughts by Mark L. Fox

My World, Your World

Wednesday, February 16, 2011

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“Can you tell me how to get to MacPherson’s Irish Pub?” “Sure, you head North and at the 4th or 5th stop light, it is on the west side.” This is the 1st women I had ever met that used magnetic directions. I nearly burst from excitement. This had been a life-long dream.  It was […]

How to Give a Killer Speech

Thursday, September 23, 2010

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My wife said “You don’t need Public Speaking 101, you have been speaking for 30 years now! I’ll be shocked if you learn anything you don’t already know.” But I knew better, this is the Wizard Academy. I could only stay for ½ the class before catching a flight, but I already had 12 pages […]

Fresh Air Fund

Monday, June 21, 2010

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My wife and I don’t have any kids. We have periodically talked about getting involved with Big Brothers Big Sisters, but the same problem keeps popping up its ugly head. We just can’t afford the time commitment that they demand. But recently I was contacted by Fresh Air Fund You can get involved by letting […]

Ballooning in Cocoa Beach

Thursday, May 27, 2010

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It would’ve been easier finding a Nobel Prize Winner in Cocoa Beach… … than trying to get any friends to wake up at 6:00 am on a Sunday morning. But I finally hit pay dirt when I called my life-long unlucky charm, David Gralla. Alas!.. He didn’t jinx me this time. David, his wife Pat, […]

Sunken Flagships and Side Doors

Sunday, May 9, 2010

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What would you do if the direct sales from your top selling product tanked tomorrow? Well it’s gonna happen. It may not be tomorrow, but the death of your star will come some day. It’s a fact, so why not assume it is going to happen sooner than later? One of the tools I use […]

3-1-2 – The right combination

Saturday, February 27, 2010

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My friend Roy Williams told me years ago that the best way to develop a killer advertisement is to follow these steps in this order of priority: 3 – Start with the end first. What is the Last Mental Image (LMI) you want your audience to have stuck in their head after they have read […]

2200 Pennies

Friday, January 29, 2010

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“A pound of water and a pound of feathers are both still a pound!” “Right… I know that, but we are talking about fluid ounces not weight ounces, there is a difference” “No there’s not” “OK, this 20 fluid ounce bottle of water weighs about 2 pounds, right?” “Yep”…tossing it from hand to hand. “So […]

Easter Bunny at Christmastime

Tuesday, December 22, 2009

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Which is more inescapable? Death Valley in July or Santa is December No I am not some kind of Scrooge; I just want to show you an example of how you can use deliberate creativity. A tool to help you think “how to think.” If you’re running holiday advertising with some version of St. Nick, […]

CBHS Video

Wednesday, December 2, 2009

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I took Julie’s pictures and turned them into an Animoto video. If anyone wants the actual video, they can download it here. I uploaded it to YouTube but it didn’t look good. I think YouTube compressed it too much. If you anyone wants to send me more pictures and/or another song MP3, I can make […]

Class Reunion

Tuesday, December 1, 2009

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“That’s because only 3 people didn’t smoke pot in high school: You, Me, and one other person.  I can’t remember who the 3rd was right now…but… I know for sure it wasn’t HER” ———- “Why didn’t you ever like me? “What are you talking about? What do you mean I didn’t like you? Of course […]