Tangent Time

Ballooning Business

The gentle winds have blessed us The sun has welcomed us with its warm hands We have flown so high and so far, God has joined us in our laughter And sent us gently back to the loving arms of mother earth Amen This is the Hot Air Balloonist’s prayer. We share it with our [...]

Bridge from Nowhere

“The human body is only comfortable when contorted” Yeah…you read that right. That’s kinda a weird statement isn’t it? And that’s the point. If you want to get someone’s attention in your advertising and marketing you can’t serve them vanilla every time or just a plain old “black” Model T. If you do, you’ll shine [...]

Lime in the Coconut

Last week in my “Da Vinci and the 40 Answers” class we stressed the importance of play. Being a stuffed shirt 24/7 helps no one, especially you. It is unhealthy. You need to give your self time to play. Why? Well for one reason it has been shown that historically that’s when the best ideas [...]

4 Questions

In business there are really only 4 questions you need to ask yourself. This is especially true when you are considering launching a new product or service. The 4 questions are; What problem are you trying to solve? How many people have that problem? Why is your solution better than anyone else’s? How do you [...]

Roger Von Oech

A Few Good Men. They’re still out there. It seems like it is hard to find them these days with the likes of Bernie Madoff, AIG Morons, and the bunch. But I sure talked to a Good Man last night. Roger Von Oech has been the leading pioneer in Creativity and Innovation for 3 and [...]