Tag Archives: Marketing
KISS

Not Gene Simmons and friends, I am talking about the way overused cliché: “Keep it Simple, Stupid” • Instructions • Quick start guides • Checklists • Commander’s Intent in the military Yes there are many places where simple is better, like cooking instructions for a Pop Tart. (if you are receiving this via…
Orange Elephant
Cowboy Frank
Cell Phone Drivers
“Why does every woman have to talk on her cell phone while driving?” “That’s pretty chauvinistic, don’t you think?” “Why do you say that?” “Because just as many men talk on their cell phones as women do.” I thought I was right, but I have been known to be wrong…
What Else? What Next?
Four words that can make you a lot of money. These are two simple questions you need to ask yourself when you are developing or improving your products and services. When you have a pending sale with a customer, what else besides the basic product or service can your offer?…
Ballooning Business
The gentle winds have blessed us The sun has welcomed us with its warm hands We have flown so high and so far, God has joined us in our laughter And sent us gently back to the loving arms of mother earth Amen This is the Hot Air Balloonist’s prayer.…