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Tag Archive | "myers briggs"

Marketing Sprinkled with Magic

Wednesday, April 29, 2009

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“If you don’t want to be average, why do you insist on being normal?” My friend and colleague Roy Williams made that statement to me about 6 years ago. It is one of the most powerful, thought provoking statements I have ever heard. I use the principle behind it everyday to challenge myself and my [...]

American Idol

Thursday, March 26, 2009

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Why did it take so long for American Idol to add a 4th judge?               What were they thinking? By not doing so, the producers were not capitalizing on a proven selling method that has been around since Julius Caesar. In “How to Win Friends and Influence People,” Dale [...]